TART MINI PIE PACKAGING (strawberry flavor)
Tart Mini Pies are for sweet tooths who are craving a convenient little treat! They are double-packaged mini pies that are stocked at grocery stores and are also available as a monthly subscription as a part of the TART pie of the month club!
(2021) Package Design
Scope: Package Design, Art Direction,
Illustration, Branding
Scope: Package Design, Art Direction,
Illustration, Branding
The strawberry plant works as a wayfinding tool pointing you in the direction of important information. The barcode is incorporated into the design as a strawberry basket! When the lid is lifted off the box, the bottom opens up into a plate for a snack with less mess. It also reveals mouths along the edges that can be opened and closed to look like they’re chewing!
SOCIAL MARKETING FOR BRAND︎︎︎
INSPIRATION︎︎︎
PROCESS︎︎︎
